Carbon Footprints, Offsets, and Real Reductions
“Carbon neutral” often means emissions were measured and offset; “net-zero” implies deep reductions across scopes with limited offsets. Ask about Scope 1, 2, and 3 coverage, timeframes, and methodologies used. Share a product with clear accounting so we can celebrate good practice.
Carbon Footprints, Offsets, and Real Reductions
Offsets fund reductions outside a company’s value chain, ideally verified by registries like Gold Standard or Verra. Insets occur within the supply chain, improving farms, factories, or logistics. Request project IDs and permanence details. Tell us which approach you find more credible and why.